• Solar Arts (map)
  • 711 Northeast 15th Avenue
  • Minneapolis, MN, 55413
  • United States


New in 2016, BROACH the Subject: An Evening with Cheryl Strayed will raise funds and awareness for the Minneapolis Heart Institute Foundation® (MHIF) Women’s Heart Health Program. The event will culminate in a keynote lecture with Cheryl Strayed.

Appetizers by Chowgirls Killer Catering will be served, and a cash bar will be available.


General admission: $50

VIP: $75 (includes premium seating and priority access to book signing with Cheryl Strayed)

Join the Minneapolis Heart Institute Foundation on July 26 for an exciting event featuring Cheryl Strayed, bestselling author ofWild. The event will provide information on the unique issues affecting women and their health while empowering women to be informed and take action to improve and protect their health.

Proceeds will benefit two areas of research within the MHIF Women’s Heart Health Program:

The BROACH initiative: (Broadening the Role of OB-GYNs in Assessing Cardiovascular Health). For most young women, a yearly visit to their OB-GYN is their only visit to a healthcare provider. Given that heart disease is the number 1 killer of women in the U.S. (more than all cancers combined), this is a critical opportunity for healthcare providers to start conversations around heart health. MHIF is expanding its capacity to educate healthcare providers and patients to ensure all young women can identify risks early and take control of their heart health.

Establishing a Women’s 55 and Under Registry to track women who develop heart disease prior to the age of 55 — the first registry of its kind in the state of Minnesota.

BROACH the Subject will feature a panel discussion with prominent local female leaders on forging a path as women in business or leadership positions, and what sacrifices, skills and personality traits that takes.

The panel will feature:

  • Dessa – CEO, Doomtree
  • Kristine Fortman, PhD – President & CEO, MHIF
  • Julie Kearns – Founder, Junket: Tossed & Found

The reception will be hosted by DJ Shannon Blowtorch.

Finally, the event will culminate in a keynote lecture with Cheryl Strayed.

Strayed is the author of the #1 New York Times bestselling memoir Wild, the New York Times bestsellers Tiny Beautiful Things and Brave Enough, and the novel Torch. Her books have been translated into forty languages around the world. Wild was chosen by Oprah Winfrey as her first selection for Oprah’s Book Club 2.0. The Oscar-nominated movie adaptation of Wild stars Reese Witherspoon as Cheryl and Laura Dern as Cheryl’s mother, Bobbi. The film was directed by Jean-Marc Vallée, with a screenplay by Nick Hornby.

Strayed’s essays have been published in The Best American Essays, the New York Times, the Washington Post Magazine,VogueSalonThe SunTin House, and elsewhere. Strayed is the co-host, along with Steve Almond, of the WBUR podcast Dear Sugar Radio, which originated with her popular Dear Sugaradvice column on The Rumpus.

Strayed holds an MFA in fiction writing from Syracuse University and a bachelor’s degree from the University of Minnesota. She lives in Portland, Oregon.


MHIF would like to thank the following sponsors of BROACH the Subject for their support.